EVENT : Malaysia’s First Toppo Top Girl Heads to Japan

Posted by KIVOGUE On 11/22/2014 09:14:00 am
After two months of intense search and competition, Lotte Malaysia has crowned Joleen Heng, 18, who hails from Klang as Malaysia’s First Toppo Top Girl.

Joleen came up tops with charm, charisma and a sterling modern dance and acting performance at the Malaysia’s Toppo Top Girl Finals held at Berjaya Times Square recently. Her spontaneous personality captivated the judges. She also outshone the nine other finalists with her talent, poise and social graces.

As part of her prize, Joleen will be heading to Japan in December for a specially designed Toppo Full
Fill Fun Japan Exposure trip. She will also have the opportunity to meet up with Toppo Top Girl winners from Thailand, Vietnam, Indonesia, Philippines and Taiwan. In addition to this prize, she also bags RM10,000 cash and will visit Japanese TV stations and be featured in selected magazines or media programs.

“Joleen is a strong and vivacious young lady who has demonstrated her potential to live a Full Fill Fun life. She is the perfect ambassador to talk about Toppo chocolate-filled products as she is an
energetic, charming and creative thinker. We hope she will be an inspiration to young Malaysian
girls to achieve their full potential in their lives and careers. I believe Toppo will give her a valuable
cross-cultural experience in Japan, and she will certainly spread the fun to everyone there,” said Sato
Koji, General Manager of Lotte Malaysia.

Toppo, the Full Fill Fun pretzel stick filled with chocolate cream, launched a campaign to look for the
Toppo Top Girl in August this year. The search gained a lot of interest, attracting 357 girls to sign up
to compete for the first ever Toppo Top Girl crown. Just like its Full Fill Fun value proposition, the
participants and supporters of the search by Toppo had plenty of fun in the competition rounds.


Truly, whenever there is Toppo, there is fun and the fun is elevated! And all the Toppo Top Girls
from the six participating countries, who are travelling to Japan can look forward to a Full Fill Fun
time representing their countries.

“I am still reeling in shock at winning. The contest is a very good platform for me to gain experience
and see how far I can go. I would like to thank Lotte Malaysia for the opportunity to be Malaysia’s
ambassador to Lotte’s Malaysia Toppo Top Girl Search in Japan. I have always enjoyed Lotte’s Toppo pretzel sticks filled with chocolate cream with my friends while studying or playing, and I even share with my college lecturers. It is an honour to be given this opportunity to inspire and encourage girls to live a Full Fill Fun life in achieving their dreams and aspirations,” said Heng Joleen, who is currently a student at Inti College.

Emerging first runner-up was Ranesha Sherlyn, 18, from Ipoh, who gave an entertaining
performance of Adele and Bruno Mars songs. She took home RM5,000 cash and a Lotte Hamper.

KL-born Kho Hui Yin, 17, took home RM3,000 and a Lotte hamper as the second runner-up in the search after she thrilled the crowd with a modern ballet dance.

Violinist extraordinaire and songwriter Dennis Lau who was one of the grand finale judges, commented, “The girls are very talented and they grew tremendously after the grooming
workshops. During the decision-making, we focused on their overall performance which included the
talent, presentation, the surprise element, spontaneous personality and chemistry with judges. We
had a fantastic time watching their Full Fill Fun performances.”

Another judge Cecilia Yong, dance queen and 8TV reality dance winner said, “Girls who are confident on stage will always attract attention. I believe that with determination and positive attitudes the girls will go far in life.”

‘’Lotte’s Toppo celebrates the confident, charming and talented young women who are courageous
and want to build a Full Fill Fun life. Whenever there is Toppo, there is fun and the fun was certainly
elevated especially at this Toppo Top Girl Finals!”, said Koji. He thanked all the participants, partners, and sponsors who made the First Toppo Top Girl Contest search a huge success.

Joleen Heng will be heading to Japan for more elevated full fill fun with Toppo Top Girls’ for
exposure trip.

More details on the Search and to follow Toppo Top Girls' progress in Japan, log on t www.facebook.com/LotteToppoMY.

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